Here's How It Works...

These are my Six Steps for creating marketing videos.

STEP 1: Develop your Video Marketing Plan

Before you turn on the cameras you need to have a basic strategy to outline what types of videos you actually need to help you build your brand and sell.

STEP 2: Create a Video Script

Once you figure out what type of a video your business needs, it’s time to figure out what you’re going to say in it.

STEP 3: Shoot your Marketing Video

Ready, Set, Action! Now it’s time to film your marketing video.

STEP 4: Editing your Marketing Video

The real magic all comes together you begin editing your marketing video. The mood, style, and the message are established and refined in editing.

STEP 5: Video Revisions

The creative process requires some revisions to “get it right”. In this step you want to make the appropriate corrections to refine the video before it’s ready to go online.

STEP 6: Marketing your Video

Making your marketing video is the easy part, and the hard part is actually using it. Whether you’re running ads or beta testing the video on your website, this is the most important part of the process.

Video marketing is about
authenticity & building relationships

The Video Marketing Strategy: Use video to deliver an obscene level of value and to humanize your companies brand, so that, you can build meaningful relationships with both customers and prospects over the long term.

Video Portfolio de El Guapo

I film all different types of marketing videos for both small and large companies and non-for-profits.


FREE Video Marketing Resources, Training, and our Podcast

The best way to begin and maintain a business relationship is to consistently deliver value…


Add some Sriracha
to your marketing, with Video...

Creating marketing videos is a fun and creative exercise that you and your team will love, especially when you do it with El Guapo…

Resource Guide

COMING SOON: El Guapo’s guide for gear and techniques that will help you create Kick Ass marketing videos.

Video Marketing Podcast

Watch and Listen to my video marketing podcast where we sometimes enjoy having some margaritas.

Check out the show (click here)

The Story of El Guapo

My journey from the Military, to real estate, and finally landing to become a full time videographer.

See my Story (click here)

Call Me Direct @ 312-320-8274